Digital Business Consulting
Digital Strategy & Consulting
Organizational Management
Business Operations Effectiveness
Digital API services
The exponential collection of digital data characterized our century as the “Information Age”. However, we have been overwhelmed from that collection “The Age of the Data Glut” as we have all that information unexploited. We should make use of the data acquired, in order to derive valuable inferences and knowledge.
Data Mining, Knowledge Management and Business Intelligence are considered as the key scientific fields of the information era that will open for us the gate to the knowledge. In that context, the e-business intelligence lab (at the School of Management and Economics of the Hellenic Mediterranean University – Greece), participates at European and national research and applied projects, in collaboration with Institutions and enterprises.
For marketing purposes, any company and organization should exploit in the best way the available digital promotional channels. The abundance of information making achievement of the desired results more demanding job, without losing the message in oversaturated information.